Harlow Jewellery

Harlow Jewellery creates statement pieces that are suitable for every kind of occasion. The brand identity uses a mix on solid black and silver metallic geometric detail across all of the marketing collateral. As a new start-up business, it was important that time was spent on developing the brand story, tone of voice and key messaging. When developing the social media strategy, it included the creation of a grid for Instagram to ensure the overall look and feel of the page felt cohesive as well as provide a range of different content to keep followers engaged and interacting with the page. It was also imperative to build a customer database to help generate brand awareness and drive online sales.

Harlow Jewellery creates statement pieces that are suitable for every kind of occasion. The brand identity uses a mix on solid black and silver metallic geometric detail across all of the marketing collateral. As a new start-up business, it was important that time was spent on developing the brand story, tone of voice and key messaging. When developing the social media strategy, it included the creation of a grid for Instagram to ensure the overall look and feel of the page felt cohesive as well as provide a range of different content to keep followers engaged and interacting with the page. It was also imperative to build a customer database to help generate brand awareness and drive online sales.

Harlow Jewellery

What we delivered:

  • Brand identity development
  • Graphic design for all social media and printed brochures
  • Social media strategy and implementation – Instagram grid layout, post templates, artwork and scheduling
  • SEO strategy and ongoing management
  • Email campaign development and email database building

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